Features and Benefits
Attributes to indicate the key features or benefits of the product, using on-pack data or a combination of on-pack and derived data.
| Characteristic | Value |
Description
|
| Brightening | Brightening |
The Brightening claim attribute includes all products that are making a claim regarding light bulb brightening on their package.
|
| Evens | Evens |
Includes all products which make on-package claims indicating the product evens, or balances.
|
| Firming | Firming |
Includes all products which make on-package claims indicating the product firms, tightens, or lifts.
|
| Full Coverage | Full Coverage |
Includes all products which make on-package claims indicating the product provides full coverage.
|
| Heat Protection | Heat Protection |
The Reduce Heat Damage claim attribute includes all products that are making a claim related to reduce heat damage.
|
| Hydrating | Hydrating |
Includes all products which make on-package claims indicating the product hydrates.
|
| Light Coverage | Light Coverage |
Includes all products which make on-package claims indicating the product provides light coverage.
|
| Matte Look | Matte Look |
Includes all products which make on-package claims indicating the product provides a matte finish or look.
|
| Medium Coverage | Medium Coverage |
Includes all products which make on-package claims indicating the product provides medium coverage.
|
| Natural Look | Natural Look |
Includes all products which make on-package claims indicating the product provides a natural finish or look.
|
| Non-Comedogenic | Non-Comedogenic |
All product that do not contain a comedogenic ingredients as determined by Label Insight's ingredient analysis or make a claim about being Non comedogenic
|
| Repairing | Repairing |
Includes all products which make on-package claims indicating the product repairs or heals.
|
| Smoothing | Smoothing |
Includes all products which make on-package claims indicating the product provides silky, smooth, or soft results.
|
| SPF | SPF |
Includes all products which make on-package claims indicating the product has a SPF claim on package.
|
|
The Sun Protection Claim Group includes all products that make a claim about having SPF or broad spectrum sun protection.
|
||
| Straightening | Straightening |
Includes all products which make on-package claims indicating the product helps straighten.
|
| Strengthens | Strengthens |
Includes all products which make on-package claims indicating the product helps strenghten.
|
| Volumizing | Volumizing |
Includes all products which make on-package claims indicating the product helps volumize.
|
| Waterproof | Waterproof |
The Waterproof claim attribute includes all products that are making a claim of being waterproof on their package.
|
Form
Attributes to indicate the form of the product, using on-pack data
| Characteristic | Value |
Description
|
| Cream | Cream |
Includes all products which make on-package claims indicating the product's form is a cream or the texture is creamy.
|
| Cream to Powder | Cream to Powder |
Includes all products which make on-package claims indicating the product's form is cream to powder
|
| Foam | Foam |
Includes all products which make on-package claims indicating the product's form is a foam or the texture is foamy.
|
| Liquid | Liquid |
Includes all products which make on-package claims indicating the product's form is a liquid or the texture is liquid-like.
|
| Lotion | Lotion |
Includes all products which make on-package claims indicating the product is a lotion.
|
| Mousse | Mousse |
Includes all products which make on-package claims indicating the product's form is a mousse or the texture is mouse-like.
|
| Oil | Oil |
Includes all products which make on-package claims indicating the product's form is an oil or the texture is oily.
|
| Pencil | Pencil |
Includes all products which make on-package claims indicating the product is a pencil.
|
| Powder | Powder |
Includes all products which make on-package claims indicating the product's form is a powder or the texture is powdery.
|
| Serum | Serum |
Includes all products which make on-package claims indicating the product is a serum.
|
| Spray | Spray |
All product that make a claim about being a spray form.
|
| Stick | Stick |
Includes all products which make on-package claims indicating the product is a stick.
|
Ingredients of Concern
Attributes to identify products which are free of specific consumer ingredients of concern, using on-pack data or a combination of on-pack and derived data.
| Characteristic | Value |
Description
|
| Alcohol | Alcohol Free |
Includes products that do not contain Alcohol Ingredients or make an alcohol free claim. Alcohol ingredients are in this case defined as any ethanol based ingredient.
|
| Aluminum | Aluminum Free |
All products that are free of aluminum ingredients as determined by Label Insights ingredient analysis or make a marketing claim about being aluminum free
|
| Fragrance | Fragrance Free |
The Fragrance Free Claim attribute includes all products making a claim of being free of fragrance on their package.
|
| Oil | Oil Free |
All products that make a claim about being oil free.
|
| Parabens | Paraben Free |
Includes products that do not contain Paraben Ingredients or make a paraben free claim.
|
| Phthalate | Phthalate Free |
All products that are free of Phthalate ingredients as determined by Label Insights ingredient analysis or make a marketing claim about being Phalate free
|
| Sulfate | Sulfate Free |
Includes all products that are Sulfate Free. The analysis includes all ingredients considered to be sulfates as well as sulfate free marketing claims.
|
Type
Attributes to indicate the type of hair, skin, nails, etc for which the product is intended, using on-pack data.
| Characteristic | Value |
Description
|
| Acne Prone | Acne Prone |
Includes all products which make on-package claims indicating the product is for an acne prone audience.
|
| Aging | Aging |
Includes all products which make on-package claims indicating the product is for an aging audience.
|
| Combination | Combination |
Includes all products which make on-package claims indicating the product is for combination (skin, hair, etc.) type audience.
|
| Curly | Curly |
Includes all products which make on-package claims indicating the product is for curly (hair, etc.) type audience.
|
| Damaged | Damaged |
Includes all products which make on-package claims indicating the product is for damaged (skin, hair, nails,
etc.) type audience.
|
| Dandruff Prone | Dandruff Prone |
Includes all products which make on-package claims indicating the product is for a dandruff prone audience.
|
| Dry | Dry |
Includes all products which make on-package claims indicating the product is for dry (skin, hair, nails, eyes,
etc.) type audience.
|
| Frizzy | Frizzy |
Includes all products which make on-package claims indicating the product is for frizzy (skin, hair, etc.) type audience.
|
| Normal | Normal |
Includes all products which make on-package claims indicating the product is for normal (skin, hair, etc.) type audience.
|
| Oily | Oily |
Includes all products which make on-package claims indicating the product is for oily (skin, hair, etc.) type audience.
|
| Puffy | Puffy |
Includes all products which make on-package claims indicating the product is for puffy (skin, hair, etc.) type audience.
|
| Sensitive | Sensitive |
Includes all products which make on-package claims indicating the product is for sensitive (skin, hair, etc.) type audience.
|
| Straight | Straight |
Includes all products which make on-package claims indicating the product is for straight (hair, etc.) type audience.
|
| Textured | Textured |
Includes all products which make on-package claims indicating the product is for kinky (skin, hair, etc.) type audience.
|
Comments
0 comments
Article is closed for comments.